Prof. Dr. Cornelia Wolf

Prof. Dr. Cornelia Wolf

Professor

Online Communication
Zeppelinhaus
Nikolaistraße 27-29, Room 4.01
04109 Leipzig

Phone: +49 341 97-35051
Fax: +49 341 97-35049

Abstract

Studied journalism and communication science at the KU Eichstätt-Ingolstadt. Professional experience in journalism and PR.

2009-2014 research. Associate at the University of Passau, 2013 Prize for Good Teaching, award for the best conference paper (young academics) of the PR/Organizational Communication Section (DGPuK) and ICA Top Student Paper Award. 2014 PhD on mobile journalism.

2014 appointed junior professor for online communication at Leipzig University, since 2020 professor for online communication. Since 2015 Erasmus+ Coordinator of the IfKMW. Founded the Center for Entrepreneurship Communication in 2019; spokesperson since 2023. Award for outstanding teaching at IfKWM 2022 and 2023. Since 2021 establishment of the reception and production lab immerse! Project manager in the interdisciplinary joint project EasyQuart-Plus (BMWK, 2024-2026). Mentor in the Gertrude J. Robinson program (DGPuK) and t.e.a.m. funding program (UL).

Professional career

  • since 10/2020
    University Professor for Online Communicationat the Institute for Communication and Media Studies at the University of Leipzig
  • 10/2014 - 09/2020
    Junior Professor for Online Communication (with tenure track) at the Institute for Communication and Media Studies at the University of Leipzig
  • 10/2010 - 09/2014
    Research Associate at the Chair of Computer-Mediated Communication (Prof. Dr. Thomas Knieper) at the University of Passau
  • 04/2009 - 09/2010
    Research Associate at the Chair of Communication Science (Prof. Dr. Ralf Hohlfeld) at the University of Passau

Education

  • 04/2009 - 01/2014
    Doctoral student with Prof. Dr. Ralf Hohlfeld at the University of Passau
  • 04/2003 - 02/2008
    Degree in Journalism at the Catholic University of Eichstätt-Ingolstadt, Major subject: Journalism, minor subjects: cultural and economic geography, political science, sociology and Philosophy
  • Media change, digital transformation and institutionalization of new media
  • Cross-media, digital and mobile strategies of organizations
  • Multimedia forms of presentation, cross- and transmedia storytelling for corporate media and in journalism
  • Strategic communication management for non-profit organizations and start-ups
  • Science, innovation and acceptance communication
  • EASyQuart-Plus: Energy-efficient design and planning of decentralized supply networks for heating and cooling of urban districts using the shallow geological space - digitization and practical effectiveness
    Wolf, Cornelia
    Duration: 12/2023 – 12/2026
    Funded by: BMWK Bundesministerium für Wirtschaft und Klimaschutz
    Involved organisational units of Leipzig University: Online Kommunikation
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  • Prospects of Estonian and German local independent media in the era of global platformisation, disinformation campaigns and political populism
    Wolf, Cornelia
    Duration: 07/2020 – 12/2020
    Involved organisational units of Leipzig University: Online Kommunikation
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  • Social Intranet fields of application in the non-profit sector
    Wolf, Cornelia
    Duration: 10/2019 – 10/2020
    Funded by: Vereine/Gesellschaft
    Involved organisational units of Leipzig University: Online Kommunikation; Strategische Kommunikation
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  • Start-up Communication Compass
    Wolf, Cornelia
    Duration: 09/2023 – 09/2024
    Involved organisational units of Leipzig University: Online Kommunikation
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more projects

  • Wolf, C.; Godulla, A.
    Journalismus und Unternehmenskommunikation: Strukturen und Wandel der Zusammenarbeit
    In: Zerfaß, A.; Röttger, U.; Piwinger, M. (Eds.)
    Handbuch Unternehmenskommunikation. Strategie – Management – Wertschöpfung. Wiesbaden: Springer Gabler. 2022. pp. 311–328.
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  • Godulla, A.; Wolf, C.
    Journalismus und Internet
    In: Löffelholz, M.; Rothenberger, L. (Eds.)
    Handbuch Journalismustheorien. Zweite, aktualisierte und erweiterte Auflage.. Wiesbaden: VS Verlag für Sozialwissenschaften. 2023. pp. 1–15.
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  • Wolf, C.; Godulla, A.
    Darstellungsformen im erzählenden Onlinejournalismus
    In: Meier, K.; Neuberger, C. (Eds.)
    Journalismusforschung. Stand und Perspektiven. Baden-Baden: Nomos. 2023. pp. –161.
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  • Wolf, C.; Seibert, D.; Ziegele, D. A.
    Learning from research on founder centricity in start-ups: A framework for intra-and entrepreneurship in journalism
    In: Godulla, A.; Böhm, S. (Eds.)
    Digital Disruption and Media Transformation: How Technological Innovation Shapes the Future of Communication. Springer. 2023. pp. 243–255.
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more publications

  • Andere herausragende Auszeichnungen: Preis für herausragende Lehre des Instituts für Kommunikations- und Medi-enwissenschaft
    Wolf, Cornelia (Online Kommunikation)
    awarded in 2023 by Institut für Kommunikations- und Medienwissenschaft.
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  • Andere herausragende Auszeichnungen: Preis für herausragende Lehre des Instituts für Kommunikations- und Medi-enwissenschaft
    Wolf, Cornelia (Online Kommunikation)
    awarded in 2022 by Institut für Kommunikations- und Medienwissenschaft .
    show details
  • Andere herausragende Auszeichnungen: Preis für Gute Lehre
    Wolf, Cornelia (Online Kommunikation)
    awarded in 2013 by Universität Passau.
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  • Publikationspreis: Top Student Paper Award
    Wolf, Cornelia (Online Kommunikation)
    awarded in 2013 by Mass Communication Division der International Communication Association (ICA).
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  • Publikationspreis: Bester Tagungsbeitrag einer Nachwuchswissenschaftlerin/eines Nach-wuchswissenschaftlers
    Wolf, Cornelia (Online Kommunikation)
    awarded in 2013 by Fachgruppe PR/Organisationskommunikation der Deutschen Gesellschaft für Publizistik und Kommunikationswissenschaft (DGPuK) .
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more awards

MA Communication Management:

  • Module responsibility for the modules "Digitalization, Technological Innovations and Content" (V Digital Transformation and Communication Trends), "Nonprofit Organizations and Communication" (S Nonprofit Communication), "Research Module I: Strategic Communication" (Project Seminar: Research and Transfer Project Strategic Communication), Research Module II: Communication Management) and Research Module III: Corporate Communication" 

MSc Journalism:

  • Module responsibility for the modules "Narrativity in Journalism" (S Storytelling, Ü Visual Storytelling) and "Nonprofit Organizations and Communication" (S Nonprofit Communication)

BA Communication and Media Studies:

  • Module responsibility for the modules "Theories and Research Concepts of Communication Management, Research Project I" and "Implementation and Evaluation of a Research Project on Communication Management in, Research Project II" (there: S Start-up Communication)
  • Multi-media scrollytelling projects in M.Sc. journalism

    Module Narrativity in journalism

    2023 Megatrend mobility: https://mscjournalismus.shorthandstories.com/megatrend-mobilitaet/index.html

    2021 Megatrend knowledge culture: https://mscjournalismus.shorthandstories.com/megatrend-wissenskultur/index.html

    2020 Megatrend urbanization: https://mscjournalismus.shorthandstories.com/megatrend-urbanisierung/index.html

    2019: The fascination of space: https://mscjournalismus.shorthandstories.com/faszination-weltraum/index.html

  • Research and transfer projects in the M.A. Communication Management

    Management of application-oriented empirical projects in cooperation with organizations

    • General Atlantic, Sunfire, Staffbase: Start-up Communication Compass
    • Stiftung Warentest: Digital communication strategy in foundation communication
    • Stiftung Deutsche Depressionshilfe: Digital mental health communication for adolescents and young adults
    • MDR: Communication concept for conveying the (social) performance of MDR to young population groups